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What kind of genre is “Serves you right-Genre”, the latest trend in Naro? Verification Summary

出典 : Amazon.co.jp

This is a special feature on “Serves you right”, the most popular genre on Shosetsuka ni Narou in recent years!
We’ll take an in-depth look at all aspects of the “This is a special feature on “Serves you right”, the most popular genre on Shosetsuka ni Narou in recent years!
We’ll take an in-depth look at all aspects of the “Serves you right-Genre” genre, including what it’s all about, what kind of works are popular, and whether there’s any chance of it becoming an anime.
We delve into the latest Naro situation!-Genre” genre, including what it’s all about, what kind of works are popular, and whether there’s any chance of it becoming an anime.
We delve into the latest Naro situation!

Stand alone from one element of the villainous daughter

出典 : Amazon.co.jp

The tag “Serves you right” has become a common sight on novel submission sites such as Novelist-Naro-U, Kakuyom, and Everista.
It’s not hard to imagine that this tag is used in revenge stories.
In fact, most of the works with the tag “Serves you right” are stories about revenge.

However, “Serves you right” does not necessarily mean a revenge story.
Originally, “Serves you right” was not a genre but an element, and it was mainly used for cause-and-effect stories, such as “the villain who tormented the protagonist gets his comeuppance” or “the character who looked like a big shot loses his footing,” or “the character who was fortunate and not very likable becomes unhappy. It was a tag that was used for scintillating developments such as “a character who was fortunate and not very likable becomes unhappy.
Regardless of the genre, if these elements were present in the story, “Serves you right” was used as a tag.

The first use of “Serves you right” was on pixiv and other illustration sites.
The tag “Serves you right” was first used in the illustration community on pixiv and elsewhere to describe illustrations of characters such as Makoto Ito from “School Days” and Kyubee from “Puella Magi Madoka Magica,” who were subjected to horrible treatment and who attracted a lot of hate from viewers.

After that, “Serves you right” became common in web novels as well.

The keyword “Serves you right” started to be used in Narou around 2014, but there was no sign of a trend at that time.
Later, in 2015 and 2016, there was a boom in villainess and otome games, which led to the popularity of “broken engagement” stories in which the reincarnated protagonist rejects her pompous fiancé.
As a result, the number of works using the keyword “zaaa” in conjunction with the broken engagement increased, and it became an established tag.

However, at that time, it had a strong connotation of being an element in a story about a villainess, and was only a tag to indicate that it was not a heartwarming story but a scorching story about a villainess.

However, from around the latter half of 2017, “Serves you right” became a separate genre on its own, rather than an element of the villainess genre.

The number of Naro’u works tagged with “Serves you right” (the number in parentheses is the number of “Serves you right” works in villainess and otome games)

As of 2014 **44 works (**21 works)
As of 2015 *217 works (*104 works)
As of 2016 *466 works (*210 works)
As of 2017 *822 works (*381 works)
As of 2018: 1623 works (*600 works)
As of 2019 2870 works (1017 works)
As of 2020: 4683 works (1401 works) *As of August 3, 2020

In 2014-2015, 50% of the works tagged with “Serves you right” were villain/otome games, and in 2016-2017, they accounted for around 45%, but in 2018-2019, they decreased to 35%.
As of 2020, it has dropped to 30%.

As you can see from this data, there has been a sharp increase in the number of cases where “Serves you right” is attached to works other than villain/otome games in recent years.
As the number of works increases, a typical story flow, or template, is naturally created, and as a result, the “Serves you right-Genre” genre was born, lumping them all together.

What is the current mainstream “Serves you right-Genre”?

出典 : Amazon.co.jp

The “Serves you right-Genre” has completely stood on its own from the villainess stories and has become a completely different genre.
Its templates are mainly as follows. 1.

The genre is fantasy. High fantasy is more mainstream than otherworldly transfer/transfer.
2. the protagonist is a member of a party of high-level adventurers or heroes, and is considered a liability
3. the protagonist is expelled from the party because they give up on him, betray him, or don’t like him.
4. the protagonist actually has a special talent, and after being expelled, he rapidly gains power and becomes one of the strongest.
On the other hand, the party that expelled the hero has fallen and begs the hero to return.
The protagonist, who has gained power, wealth, and fame, is not to be trifled with.

The second and third parts are the introductory parts, and they correspond to the part of the story where the protagonist, who was a dull person, is reincarnated in another world.
In short, it’s the beginning of the story, and the “beginning” of the story.
It is an important part of the story, but it is not the core of the story.

The fourth part is the most important part of the otherworldly transfer/transfer.
Many readers feel a sense of catharsis when the protagonist, who was no good in the other world, becomes the strongest in the new world and overwhelms his enemies with a composed face.
This is the part of the story that corresponds to “Shou” in other-world transfer/transformation, and the story continues from here to the end.

On the other hand, in the “Serves you right” genre, even the fourth part is the “first” part.
In this genre, the protagonist becoming the strongest is not the highlight of the story, it is just a prelude.
The main part of the story is 5, the part that depicts the fall of the character who despises the protagonist.

For this reason, “Serves you right-Genre” are not depicted only from the protagonist’s point of view, but naturally there are many episodes that are depicted from the point of view of the characters who ousted the protagonist.
In some works, they even appear more often than the protagonist.
In other words, while most of the hits so far have been stories about the growth of the protagonist, the “Serves you right-Genre” are “stories about the downfall of supporting characters.

After the characters who treated the protagonist coldly and miserably suffer and receive their retribution, the cathartic part 6 is described.

This part of the story is similar to the promised episode of otherworld transfer/transfers, where the people around the protagonist are astonished and praise his actions without hesitation.
But more than that, the most important point of the story is that the protagonist, who used to look down on his former comrades, disrespects them and still clings to them.

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